DLF to Launch Mumbai’s Largest Luxury Housing Project

Published: May 26, 2010

DLF, the country’s largest real estate company, is planning to launch its Lower Parel high-end housing project soon, said sources in the know. Touted as Mumbai’s ‘largest luxury residential project’, the project is expected to have three towers with 1,000 apartments and one of the largest parking lots in the city. The apartments are likely to be in the Rs 5-10 crore range each, with the minimum size being 2,000 sq ft, property consultants said.

DLF has sounded out major property brokers and consultants. Though brokers say the company is likely to launch in the next one-and-a-half months, company executives maintain the launch is a few months away. “We are in no hurry. With markets improving, we hope to get good pricing for the project,” said Executive Director Rajeev Talwar.

According to consultants, the company is banking on higher floor space index (FSI, the amount of construction allowed on a plot of land) granted for parking lots to develop the project. Developers get an FSI of four if they build a parking lot and hand that over to the government for public use. So, for every square foot of land, you can build four square feet. Normally, developers get an FSI of 3.25, due to restrictions from the fire department police and so on. For those without a parking lot, the FSI is capped at 1.33. Given an FSI of 3.25, the 17-acre project is expected to have total development of 4-5 million sq ft, including the parking lot (an acre equals 43,560 sq ft), consultants said.

According to Anand Narayanan, national director, residential agency, of Knight Frank India, central Mumbai is expected to see around 7,000 premium housing units in the Rs 4.5-crore bracket in the next eight-odd months. “None of them are coming at attractive prices and efficient sizes, even if land prices allow them to do so,” he said. “There is appetite in the sub-Rs 4 crore segment and supply in that segment is being absorbed. But, the market cannot absorb the kind of supply coming up in million-dollar homes (those above Rs 4. 5 crore),” he adds.

Source:Indian Realty News

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